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Scripted TV-commercial for auto concern local diller

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About project

Are you used to see the car in a car advertisement? No no. Just think about the car. Dream about it.
Imagine how the door slams, turn signal clicks, the motor growls!
It was this idea that inspired us to create this promo. It was a lot of fun to invent and implement. How to make the kettle shoot steam, the wind beautifully blow documents from the table, revive the clock on the hero's hand. To revive the watch was not an easy task.


Also for the video, we slightly changed the structure of the customer's site and developed a taxi-app interface.


The scene where the hero gets out of a taxi was shot in the Siberian frost at -20 °C ( -4 °F). Then the we warmed actor with coffee and a blanket as policmens ) Awesome and exciting project!